Kevin and Jane approached me to help them sort out their 10-year-old, hard-coded website which was out of date and impossible for them to update themselves. They wanted something clean, visual, and easy for customers to navigate, with the ability to add content such as blogs and pop-up annoucements as needed. They had a limited budget equating to about 10 days of my time.

I helped them assess the suitability of a number of platforms and we settled on Squarespace. They wanted customers to be able to get as much information about the picture-framing process as possible before phoning or visiting the studio. That meant simple site architecture, search-friendly content, and calls to action on every page. They have since added new pages and content themselves, proving its user-friendly credentials.

Alongside the website, I grew their Google Business Profile through an email marketing campaign and competition, updated their Google Ads to make them more targeted, and shot some of the photos for their site.